Nutella Festival

The brief

The very famous breakfast brand, Nutella, have a new signature around enthusiam.

Nutella awake your enthusiasm

How to spread Nutella’s new brand signature?

The idea

To wake up Paris in a good mood, Nutella launched the first morning music festival!


Between 8am and 10am, 3 artists give concerts on the way to your work to illuminate your day: Ayọ, Jamaica and Elephant!

The festival expanded in the province, when fans of the brand had elected on Facebook, the city of their choice.

This is a unique website which will require a more modern browser to work!

Please upgrade today!